- ATTITUDE MAKEOVER
Reinventing yourself: AirBnB case study
So I read this really great article the other day about AirBnB's strategy change and I absolutely loved it! I often find myself captured by such simple ideas because of how profound they can be. So I read this really great article the other day about AirBnB's strategy change and I absolutely loved it! I often find myself captured by such simple ideas because of how profound they can be.
In this case, the idea is about reinventing yourself in response to what the situation demands. Many people I know tend to become rigid in their approach to the world. They believe that they stand for only certain images, skillsets and actions and so when what they offer doesn't have demand, they lower their heads and settle for less instead of morphing into something different.
This approach will be increasingly ineffective in the future. Flexibility is going to be your greatest ally instead.
Case in point: How AirBnB did an incredible flip in response to low demand because of COVID.
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